Carlos Ulberg net worth in 2025: How the New Zealand UFC fighter built his financial empire

Carlos Ulberg , known in the MMA world as “Black Jag,” has steadily built not only a reputation inside the cage but also a growing financial base outside of it. According to reports, as of 2025, his net worth is estimated at around $750,000, a meaningful sum in the early stage of a promising UFC career.
Rising from Auckland to the OctagonUlberg’s fight career is the backbone of his earnings. He started in the UFC in 2021 with a high-profile debut against Kennedy Nzechukwu at UFC 259. That fight, despite ending in a loss, earned him a ‘Fight of the Night’ bonus. It meant extra cash on top of his base purse.

Over the years, he has racked up victories, some by knockout, and collected performance bonuses. For instance, he earned a ‘Performance of the Night’ bonus for his finish of Ihor Potieria. Moreover, his fight against Alonzo Menifield also garnered bonus attention.

Alongside these bonuses, Ulberg’s disclosed purses for fights have gradually grown. One recently reported payday was $85,000 for the Jan Blachowicz bout. According to some reports, his total UFC earnings to date are near USD 683,000, while others stick to the $750,000 figure. These numbers don’t always tell the full story; fighter pay often includes undisclosed amounts or additional bonus incentives. But they give a solid framework of his income from fighting.

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Beyond the octagon, Ulberg has another income stream: modeling and media presence. He has appeared in modeling work and media projects in New Zealand , which augment his earnings beyond just fight pay. Social media, sponsors, and appearances also contribute, though exact figures are harder to pin down.
How Ulberg can elevate his wealth furtherAs he continues winning, he is ranked number 3 in UFC’s light heavyweight division as of the present UFC ranking; he can negotiate more favorable contracts. Main event fights, title eliminators, or championship bouts all carry much higher pay and bonus potential.

With greater visibility comes better sponsorship offers. Local and global brands in sports gear, apparel, and fitness might view him as an ambassador. Even in his earlier years, Ulberg has tapped modeling and media to diversify his income.

Also Read: Dominick Reyes vs. Carlos Ulberg preview: UFC Perth fight card, odds, and how to watch

Carlos Ulberg’s estimated net worth reflects a fighter on the rise, not yet at the heights of the sport, but well ahead of many peers. Through fight purses, bonuses, modeling, media, and a growing personal brand, he has laid strong financial foundations. If he continues winning, expands outside revenues, and makes smart financial choices, his empire could look very different five years from now.